Elizabeth Johnson joined us last year in May, shortly after Seaward CrossFit opened our doors. Since then, she’s lost tons of weight and we’ve all gained an amazing friend and valued piece of our community.
Life Time Chief Executive Officer Bahram Akradi clearly does not understand the difference that community makes. “We created internally developed brands to be better than anything we can find out there and that’s our objective…” You sir, will fail. Your industry will never care the way that our “family” does.
“One member the big fitness centers won’t be getting back is Johnson. She said that her most recent trainer at the gym didn’t seem interested in helping her.
“At this point,” she said, “I wouldn’t consider going back to the big gym.” ”
Read the whole article here: http://www.bloomberg.com/news/articles/2015-02-13/workout-junkies-flock-to-crossfit-shun-fitness-centers-retail